The Patient Information Forum (PIF) is the UK membership organisation and network for people working in, and involved with, health and care information and support. It is an independent, not-for-profit organisation, and together with their members, they believe that high quality health and care information and support should be available to everyone. Good information support engages people in their well-being, improves their experience and enables them and their families or carers to make choices about their lifestyle, treatment and the services they use.
The PiF membership body is over 580 strong with members coming from across all sectors, representing every kind of information and support producer and provider, from the NHS to large international companies, health charities to national health departments, researchers to freelance medical writers.
Video is a widely beneficial for people who find it hard to use standard printed material, so PiF wanted to provide members with an easy to use toolkit for those considering using video as a format. Health and Care Videos produced a set of ‘Disseminating Video’ guides for PiF to use on their website, which outline the benefits of using video, provide top tips on getting started, along with practical advice on loading the videos to your website and how to get them seen.
The accompanying Case Study shows an example of how the fracture clinic at Torbay and South Devon NHS Foundation Trust are effectively using video and getting them seen using QR codes printed on stickers and attached to the patient’s cast.